Dr. WhO
The Saviour of time
Company — Skype/BBC
Brand — Dr. Who
Platform — Skype Chatbot
OVERVIEW
Released on as a Skype Bot in the Spring of 2017, Dr. Who: The Saviour of Time, was a 6 episode interactive narrative meant to tease the release of a new television season of the sci-fi phenomenon Dr. Who. The bot cast the user as the latest of the Doctor's companions on a mission to save the universe from ultimate destruction. Users interacted with multiple characters including Dr. Who, Nardol, Bill, and a traitorous Sontaran. Created in conjunction with the BBC, the bot featured animated gifs, bonus video clips, logic puzzles and word games. Each episode unlocked weekly creating a sense of rising adventure and anticipation.
MY ROLE
I took stewardship of the project near the end of production, before launch, and was tasked with developing and implementing a subscription and notification flow whereby users could opt out of broadcast messages indicating the release of new bot episodes. Additionally, I incorporated client feedback from approval loops, conducted a general QA pass, implemented bug fixes, and integrated rich assets.
CONCISION
Given limited button real-estate and functionality, how can you create a clear and user-friendly opt-out flow?
